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Angie Schottmuller

Persuasive Power of Proof

Session Details:

Did you know consumers are persuaded 12X more by “others” than YOU, the marketer? It’s time to harness the power of social proof (reviews, photos, statistics) to drive traffic, sales, AND satisfaction.

Angie will share diverse types of social proof and how to grade their persuasive potential along with creative examples and actionable ideas. You’ll walk away with a “social proof quality scorecard” and an arsenal of high-ROI, customer-centric power plays that improve SEO and CRO.

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Meet Angie

Edutainment at its big-80’s-hair best, Angie cleverly translates complex concepts into fun, actionable insights. Recognized as a “Forbes’ Top 10 Online Marketing Expert to Follow in 2015,” she’s known for empowering attendees with cutting-edge strategies, free “power tools” (templates, scorecards, code snippets, etc.) and tactical takeaways that’ll catapult your team and marketing to the next level. With her mash-up of data-driven technology and persuasive psychology, you’re guaranteed to leave her session smarter.