Category: Podcast: Content Matters
Blogging Trends & Stats: The 4th Annual Blogger Survey Content Jam Ep. 36
In this episode, Barry and Andy sift through the many results from Orbit Media’s 4th Annual Business Blogging Survey and emphasize the practices that produce the strongest results. Listen to “Business Blogging Trends – 4th Annual Survey [36]” on Spreaker. Highlights from the episode include: The average time bloggers invest in creating posts has increased substantially […]
The Most Common and Costly SEO Mistakes Content Jam Ep. 35
In this (longer than usual) episode, Barry and Andy conduct a crash course on the common SEO mistakes that are probably robbing you of opportunities to earn high search rankings for your content and web pages. Highlights from the episode include: How to make sure you don’t “blacklist” your website from search and how to […]
How to Create and Use Welcome Emails Content Jam Ep. 34
In this episode, Barry and Andy discuss the benefits of creating welcome emails and ways to put them to use for your brand. Highlights from the episode include: How welcome email outperforms most email for open and click rates Why you should create a welcome series What to include in welcome emails Hot tips from […]
Are You Leveraging LinkedIn? Content Jam Ep. 33
In this edition of Content Matters, Barry and Andy pour forth every tip they can come up with for leveraging LinkedIn in less than 30 minutes. Listen to “Are You Leveraging LinkedIn? [33]” on Spreaker. Highlights from the episode include: How to rock your LinkedIn profile Important networking tips Content marketing opportunities on the network […]
Storytelling: How Much Does It Really Matter? Content Jam Ep. 32
Is it vital to approach blogging as storytelling? Andy and Barry look at both sides of this interesting argument in this edition of Content Matters. Highlights from the episode include: Why is storytelling such a thing? How to succeed with content marketing without telling stories Why your about page is a good place for stories Other […]