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In this edition of Content Matters, Barry and Andy pour forth every tip they can come up with for leveraging LinkedIn in less than 30 minutes.

Listen to “Are You Leveraging LinkedIn? [33]” on Spreaker.

Highlights from the episode include:

  • How to rock your LinkedIn profile
  • Important networking tips
  • Content marketing opportunities on the network
  • How to do business development on LinkedIn (and how not to)
  • Where’s LinkedIn going?

In the cheese & mousetrap segment:

  • Barry talks about ways to use content in your LinkedIn profile
  • Andy explains how to use LinkedIn for audience research

Resources mentioned in this episode:

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